The RPG Content Framework

We deliver optimized content, consistently.

Most businesses create content and hope someone finds it. We build content that search engines and AI tools actually want to show people.

Schedule a Call

Why Most Content Fails

Search engines, AI tools, ask engines, and human search behavior drive visibility.

This is why big companies hire teams of experts.

You're running a business.

You publish when you can. Then you stop. Then you start again.

Not because you don't know better. It's just not where your time can go.

We built the system that does this work for you.

We deliver optimized content, consistently.
We Start With What People Are Actually Searching For

Before we write a single word, we figure out what your customers are searching for. No guessing. No wasted content.

We Make Sure Every Audience Gets Attention

Your primary customers get most of the content, but we don't forget about your secondary and tertiary audiences either.

You Can See Exactly What's Coming

We give you a 60-day content plan so you always know what's coming and why. No surprises. No confusion.

How We Build Your Content Strategy

Everything starts with your Knowledge Base. It's the foundation that powers our AI agents to create content that sounds like you, targets your customers, and gets found by search engines and AI tools.

All of this happens within two weeks
1

Find Out What People Are Searching For

The Foundation

What You Get

Your Content Strategy with 6-9 key topic areas, SEO keywords, and audience mapping

Who Does This

Human-led strategy + AI-enabled research

Why This Matters: Without this step, you're just guessing what to write about. We figure out what your customers are searching for and map out exactly what content will get you found.

2

Build Your Content Plan

The Strategy

What You Get

Your Content Strategy Document that balances awareness content (most of it), consideration content, and conversion content

Who Does This

Human-led strategy + AI-enabled analysis

Why This Matters: Most businesses only create one type of content. We make sure you have a mix that covers every stage of the customer journey.

3

Map Out Your Next 60 Days

The Knowledge Base Kicks In

What You Get

Your 60-Day Content Calendar showing exactly what we're publishing each week and why

Who Does This

Human-led planning + AI agents powered by your Knowledge Base

Why This Matters: This is where your Knowledge Base starts powering content creation. Our AI agents use everything we've learned about your business to map out exactly what to publish and when.

4

Create and Publish (Weekly)

The Execution

What You Get

Your Weekly Content Package: blog post, social posts for LinkedIn and one other platform, all ready to publish

Who Does This

Human-led oversight + AI agents create content using your Knowledge Base

How Often

Every week, like clockwork

Why This Matters: Every piece of content is tied back to your strategy. No random posts. No "what should we write about this week?" Just consistent execution.

What You Actually Get

Your knowledge base includes the information that makes your content strategy clear, repeatable, and easy to understand.

Your SEO Strategy
What keywords actually matter

6-9 topic areas with all the keywords your customers are searching for. This is the foundation for everything else.

Your Content Roadmap
What to write about

Every keyword mapped to a content idea and a target audience. This makes sure no one gets left out.

Your 60-Day Plan
What's coming next

Week-by-week breakdown of what we're publishing, which keywords we're targeting, and who we're talking to.

Your Weekly Content
Ready to publish

Blog post, LinkedIn posts, and posts for one other platform. All written, optimized, and ready to go.

From Start to First Published Content

Here's what you get in the first two weeks, and what happens after that.

1

AI-Enabled Website & Marketing Audit

Audit Report

Complete analysis of your brand, website, competitors, and current SEO. We'll link to our audit page eventually.

2

Review with Our Team

Strategy Call

We walk you through the audit results and answer your questions.

3

Knowledge Base Built + First Batch of Content Delivered

Knowledge Base + Website Optimization Package

Your Knowledge Base is created and loaded with your brand, strategy, and audience data. Plus, we deliver website optimization recommendations: audit results, metadata updates, keyword recommendations, and FAQs for your site.

4

Content Strategy

Content Strategy Document

Your complete content strategy document with 6-9 topic areas, SEO keywords, and audience mapping.

5

Consistent Content Delivery

60-Day Calendar + Weekly Delivery

Your 60-day content calendar shows exactly what we're publishing each week and why. We deliver your first month of content for review, then continue with weekly blog posts, social media content, and ongoing optimization. Premium clients get the content to publish themselves. Pro clients get everything published for them.

Ready to Stop Guessing?

This is how we make sure your customers can actually find you. No guessing. No wasted content. Just a clear plan that works.

Frequently asked questions

How long does it take to see results?

SEO takes time. You'll typically see initial movement in 3-6 months, with more significant results in 6-12 months. We track progress monthly so you can see what's working and adjust as needed.

What's the difference between Premium and Pro?

Premium gives you the content plan and knowledge base so you can execute yourself. Pro includes everything from Premium plus we publish the content to your website for you. Choose Premium if you have time to publish, Pro if you want it done for you.

Do I own the content and knowledge base?

Yes, completely. Everything we create is yours: the knowledge base, content strategy, articles, and all deliverables. You can use them however you want, with any tool or team.

What if I need to pause or cancel?

You can pause or cancel anytime. We recommend giving it at least 6 months to see meaningful SEO results, but we understand business priorities change. Just let us know 30 days in advance.

How does the knowledge base help with AI?

Your knowledge base contains your brand voice, SEO strategy, keywords, and content guidelines. When AI tools like ChatGPT or Claude read it, they create content that sounds like you and targets the right keywords. It's the instruction manual that keeps everything consistent.